Website design & full usability testing / Digital marketing strategy / On-going site and user behavior analysis
What we did
Bensons for Beds, one of the UK's leading bed retailers, appointed us to re-design its website with a focus on three areas; improved usability, improved conversion rate and generating direct sales. After generating a 27% increase in sales in one month, we got to work overseeing its online marketing strategy, with the core requirement driving traffic within a set cost per acquisition through paid search. Another successful campaign, led us to manage the SEO strategy for its sister company, Sleepmasters.