shoreline cottages

Luxury Cottages in Whitby
www.shoreline-cottages.com

  • SECTOR: Tourism (Ecommerce)
  • KEY POINT: Bespoke booking system and full backend CRM / booking management system

Web development

  • Web design
  • Bespoke CMS and booking system
  • Backend online CRM system
  • Real time availability tracking tools
  • 360 degree interactive tours
  • RSS feeds
  • Interactive online brochure
  • Multiple user administration rights
  • Full financial and management reporting tool
  • Full audit and bug reporting tool

Project Summary

A fully content managed site with Ecommerce functionality and a bespoke booking system.

The Client

Nationally acclaimed company 'Shoreline Cottages' are an exclusive collection of luxury 5 Star cottages located in the idyllic surroundings of Whitby.

Project Aims

  • To replace a dated, tired existing site with a fresh, fully content managed site to allow the user to view cottage availability, give alternative recommendations and have full ecommerce functionality.
  • To capture and promote their exquisite luxury holiday cottages in the best possible way
  • To migrate their business operations from an entirely offline process to an entirely online process through a bespoke booking system.
  • To maximise site sales, promote the luxury of these 5* cottages and to profile customers in the best possible way.

Results

Shoreline Cottages' website has been a great success for the client. After only 10 months since being launched, the website has been a finalist in the Yorkshire Tourism Awards and the Yorkshire Website Awards with sales increasing in the last year by 186%.

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